According to the survey responses from North America, EMEA and Asia- Pacific, all contactless technology standards, including the most prevalent ISO 14443 smart card contactless standard, are headed for double-digit growth in 2007 & 2008. Aberdeen research reveals that 58% of all respondents across multiple retail classifications indicated that they plan to implement contactless payment solutions within the next 12-to-24 months. Close to 30% of the retailers indicated that they have already adopted and deployed contactless payment systems.

Despite growth indications, the Aberdeen report questions the ROI component of contactless technology. The report reveals that RF-based contactless payment technology will cross the tipping point of adoption in retail only when enterprises start measuring and using contactless transactional data in their internal processes and systems to attain the real ROI.

The research, underwritten by ViVotech, MasterCard, Alphyra, Visa and Discover Financial Services, shows readers the advantages of contactless payment systems and the factors impacting the adoption, use and the effectiveness of this emerging technology. This benchmark report demystifies the technology options, reveals ROI factors, and provides a roadmap for best practices in the development, management, and optimization of a contactless solution.

To download a complimentary copy of the report for a limited time, please visit: http://www.aberdeen.com/link/sponsor.asp?cid=3708